Different Sales Engagement Versions

In the video by Trevor Coltham, lead trainer and coach for SG Partners, he discusses the different types of sales engagements he has seen from sales people.

He explores the pro’s and con’s for the different types of engagement such as value selling, challenger sale, spin selling, consultative selling and then shares what ultimately is best practice in todays much needed selling environment.

You see many buyers or those involved in the selection process have researched their problem and potential solutions so do they need a sales person telling them what they already know? Do the need a sales person educating them? Anyway, watch the video as Trevor explains more.

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